Nepal Tourism Board has been promoting travel to Nepal internationally. It has broadcast two ads on the BBC World and other programs of the TV channel and placed photos of Nepal on the online version of the BBC including news on demand. 

 

Nepal's add in BBC website

Nepal's ad in the BBC website

It has claimed success in the marketing campaign. I have seen the 30 second ad on the BBC World News several times. The ad touched on what one might do in Nepal, like bungee jumping, paragliding, rafting, visiting temples and the sort. It was quite short and I am not sure whether it would make an impact on prospective travelers.  And I liked the ads promoting travel to Malaysia. 

 

Have you seen the ad promoting Nepal? Did you explore about Nepal after seeing the ad? We would love to hear about that.



2 Responses to “Nepal’s promotion goes international”

  1. vinay Says:

    the ad looks good.

  2. WhitewaterRaftingGuru Says:

    Love the blog! some great information about whitewater rafting, it’s one of the biggest passions in my life. I’ve bookmarked your blog so will be back.

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